Lightning swag?

[LightningMcqueen]

Anyone else notice the lack of swag like shirts hat, etc for the lightning?

went to ford website and nothing.

tons of bronco stuff but barely anything for lightning

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[Pioneer74]

https://merchandise.ford.com/collections/ford-f-150-lightning

 

[sotek2345]

Anyone else notice the lack of swag like shirts hat, etc for the lightning?

went to ford website and nothing.

tons of bronco stuff but barely anything for lightning

Which site did you go to? The Ford Merchandise store has items.

 

[Regular150]

Not so much on a low profit EV. We did get a special 3D printed Horse with our First Edition Mustang MachE.
Got Swag with high Margin Full size Bronco as well.

Just like the employee discounts are so much less on Ford's BEVs, less marketing extras are able to be funded.

 

[LightningMcqueen]

Which site did you go to? The Ford Merchandise store has items.

4 items isn’t much of a selection.

 

[merek]

I got a shirt from my dealer at our local auto show about 6 months ago.

 

[sotek2345]

4 items isn’t much of a selection.

I see 14, not 4. But agree that more would be better.

https://merchandise.ford.com/collections/ford-f-150-lightning

 

[LightningMcqueen]

I see 14, not 4. But agree that more would be better.

https://merchandise.ford.com/collections/ford-f-150-lightning

i guess a few more showed up. Still noting compare to bronco

 

[Griddlez]

There was a gray hat in there.. and I like it a lot (not a snapback, stretch back) - and I got a couple shirts off there.

 

[ChrisCon]

There was a gray hat in there.. and I like it a lot (not a snapback, stretch back) - and I got a couple shirts off there.

It looks like that hat is now sold out. I picked up two of them and I'm glad I did as the hat is super high quality. For you hat aficionados the hat quality is comparable to a New Era 39THIRTY hat. I also bought the mens color block hoodie which is also high quality. It's nice that even though the merchandise choices are slim, they are made well.

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