Ford Will Build 15K Lightning in 2022, 80K+/yr by 2024

[vandy1981]

He also states in the same video that the battery pack can easily be dropped and changed out or repaired because there are just 4 bolts (+electrical connections).

Not sure where he got the four bolt thing--maybe the battery is as big as 4 Chevy Bolt batteries?

It also made me chuckle because 4 bolts would make the battery an easy, very valuable target for thieves.

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[diesel97]

Maybe 4 bolts that hold the cover down, probably just looked down and saw 4 bolts LOL

 

[astricklin]

Not sure where he got the four bolt thing--maybe the battery is as big as 4 Chevy Bolt batteries?

It also made me chuckle because 4 bolts would make the battery an easy, very valuable target for thieves.

Even with only 4 bolts (which I'm sure there are way more) a theif is going to have a real hard time moving that battery pack, it probably weighs somewhere around 2000lbs. They're probably just going to steal the entire vehicle at that point.

 

[bboy_72]

After reading about this and hearing about the Bronco debacle, I have also placed a reservation for a Rivian. I would rather have a Ford, but I am going to need a truck at some point- can’t wait forever!

 

[Sun Devil]

At the Phoenix Lightning Tour today, I asked about the 4 bolts quote. They laughed. They said this guy came with his own script and really didn't pay attention. They said it is 4 bolts on each side. He only heard half the comment.

They said he stayed until the end and as they were cleaning up he did his filming. Just a FYI.

 

[Losi]

After reading about this and hearing about the Bronco debacle, I have also placed a reservation for a Rivian. I would rather have a Ford, but I am going to need a truck at some point- can’t wait forever!

I like the thought process here. Whatever fully electric vehicle coming down the pike that can fit my big butt and the family gets my money first. Having an EV just makes a lot of sense on several levels, but I’m not convinced the Rivian is any closer than anyone else (in the truck/full sized suv category)…or are they?

 

[Whiskey]

I'm not to terribly concerned about my place in line (assuming there is even a line) but Ford really could do a better job of keeping customers informed.

FWIW, On Aug.5th, many of us received an email from Ford, not the dealership, that “ Your place in line has been reserved. Here’s what’s next”. Ford also stated in the same email, “ Great news: the date and time of your reservation* have been verified. We’ll be sure to keep you posted throughout the process and will send more info on how to order your new F‑150 Lightning this fall.”
Based on that information, Ford maybe doing something different from the past (taking control of the ordering process away from the dealership). Ford maybe creating a window of opportunity to place your order based on your time stamp. If Ford tells me it’s time to order? I’m off to the dealership the next second to place my order, there may only be a few days of opportunity before Ford moves on to the next group within a “Time Stamp” range till the first 15k units are full for 2022?? Ford MAY also give some the opportunity to order directly through Ford Motor? We’ll have to wait and see on that.

 

[Whiskey]

You are correct on the importance of dealer allotment and trim brake down

Could you expand a bit more about the importance of dealer allotment? Are you suggesting that those dealerships that had higher sales volume in a previous year may be prioritized over low volume sales dealerships? Hmmmm…so if everyone places their order with the same dealership, then what??? Is there a list posted somewhere informing the public which dealerships had the highest sales volume in a specific area? I traveled a long way to get my Power Boost and I’ll do the same to get my Lightning, just need info on how to “Play the Game”.?

 

[bboy_72]

FWIW, On Aug.5th, many of us received an email from Ford, not the dealership, that “ Your place in line has been reserved. Here’s what’s next”. Ford also stated in the same email, “ Great news: the date and time of your reservation* have been verified. We’ll be sure to keep you posted throughout the process and will send more info on how to order your new F‑150 Lightning this fall.”
Based on that information, Ford maybe doing something different from the past (taking control of the ordering process away from the dealership). Ford maybe creating a window of opportunity to place your order based on your time stamp. If Ford tells me it’s time to order? I’m off to the dealership the next second to place my order, there may only be a few days of opportunity before Ford moves on to the next group within a “Time Stamp” range till the first 15k units are full for 2022?? Ford MAY also give some the opportunity to order directly through Ford Motor? We’ll have to wait and see on that.

I received this email from them on August 5th as well. I interpreted it as just another generic acknowledgement that I had placed a reservation. What would make us think that those of us who received it are among the "chosen ones"?

 

[sotek2345]

I received this email from them on August 5th as well. I interpreted it as just another generic acknowledgement that I had placed a reservation. What would make us think that those of us who received it are among the "chosen ones"?

I took it the same way. I didn't reserve until June 3rd, so I strongly doubt I will be getting a 2022 Lightning (hoping without much cause for a late 2023 or early 2024). I think the person who received this just completely misinterpreted it.

 

[LightningShow]

Yeah, that e-mail was a completely generic e-mail that went out to everyone with a reservation. I take nothing from it. Based on Ford's comments so far no one who reserved after the opening day has much of a shot at getting one in 2022 if they only make 15,000. The question I have now is will the vehicles delivered later in the year be 2023MY?

 

[astricklin]

If Ford tells me it’s time to order? I’m off to the dealership the next second to place my order, there may only be a few days of opportunity before Ford moves on to the next group within a “Time Stamp” range till the first 15k units are full for 2022?? Ford MAY also give some the opportunity to order directly through Ford Motor? We’ll have to wait and see on that.

Why in the world would you go to the dealer to place the order? You will be able to finalize your configuration and order online.

 

[Sgt Beavis]

FWIW, On Aug.5th, many of us received an email from Ford, not the dealership, that “ Your place in line has been reserved. Here’s what’s next”. Ford also stated in the same email, “ Great news: the date and time of your reservation* have been verified. We’ll be sure to keep you posted throughout the process and will send more info on how to order your new F‑150 Lightning this fall.”
Based on that information, Ford maybe doing something different from the past (taking control of the ordering process away from the dealership). Ford maybe creating a window of opportunity to place your order based on your time stamp. If Ford tells me it’s time to order? I’m off to the dealership the next second to place my order, there may only be a few days of opportunity before Ford moves on to the next group within a “Time Stamp” range till the first 15k units are full for 2022?? Ford MAY also give some the opportunity to order directly through Ford Motor? We’ll have to wait and see on that.

I got that email as well. I spoke with my dealer and they told me I was the first person with a reservation at their dealership. I don't know if that officially puts me at the front of the line but I think they should have an allocation of at least one Lightning.

 

[Whiskey]

Why in the world would you go to the dealer to place the order? You will be able to finalize your configuration and order online.

Great, I’ll order online then, that would be my preference. Thanks

 

[shutterbug]

Why in the world would you go to the dealer to place the order? You will be able to finalize your configuration and order online.

You should definitely finalize the order online. But you should also follow up with the dealer afterward, to make sure that everything is as you expect. I think this order online process is not completely automated and the dealer still has to take some actions to move your order forward. That could lead to mistakes, and and mistakes are easier to fix early in the process. That is if you have a good relationship with the dealer. If you don't, you should look for a different dealer.

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