MAhauler
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Via Electrek:
Ford is returning to its roots as it looks to keep employees on board during the transition to electric vehicles. Jim Farley, Ford’s CEO, spoke at an event in Detroit, telling reporters Ford is “going back to our model A” in reference to bringing production back in-house during the EV production ramp.
Ford CEO looks in-house to build EV components
On the idea of going back to where Ford started by sourcing its own vehicle components, the CEO says:
Rest of article: https://electrek.co/2022/11/15/ford-ceo-looks-in-house-to-build-ev-components/
Ford is returning to its roots as it looks to keep employees on board during the transition to electric vehicles. Jim Farley, Ford’s CEO, spoke at an event in Detroit, telling reporters Ford is “going back to our model A” in reference to bringing production back in-house during the EV production ramp.
Ford CEO looks in-house to build EV components
On the idea of going back to where Ford started by sourcing its own vehicle components, the CEO says:
Up until now, Ford has purchased EV batteries and motors for models like the Mustang Mach-E, but this will no longer be the case, according to Farley.We’re going back to where we were at the beginning of the century. Why? Because that’s where the value creation is. It’s a huge transformation.
Rest of article: https://electrek.co/2022/11/15/ford-ceo-looks-in-house-to-build-ev-components/
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