itdwebman
Well-known member
Most respectfully - If Ford is trying to be a customer-focused Leader in the industry - they need to do a better job with OTAs, communicating OTAs (or lack of them), and offering a way to get them once they are out if missed.With the exception of Tesla (for the most part), ALL manufacturers offering OTA updates have issues. This is not a Ford only problem.
I'll never understand the long-term apprehension people have about working on their own vehicles. The resources to remedy the update problems exist. It is no different than someone who does their own oil changes or brake jobs on their driveways. The only difference is, you won't get any grime under your fingernails when doing updates.
Then there's the argument of "Why should I have to invest my time and money into doing something Ford should be doing?"
Good point; I guess. Then go ahead and continue to bleed tears on the forums and tagging the useless Ford account and thinking this is going to get any better any time soon. We're driving $70k/$80k/$90k trucks and for a few hundred dollars, a weekend and 12 pack or two of beer, your vehicle can be updated and you have a tool at your disposal that will forever liberate you from the crappy OTA process and most dealer dependencies.
Old school automotive DIYers like myself have all kinds of tools in their garage. With these EV's, 90% of issues are solved with a laptop and not a wrench. An OTA bricked your vehicle? FDRS will bring it back to life in minutes. An OTA broke bluecruise? FDRS can fix it in minutes. I'd rather pay $50 for a license to access FDRS and fix my problem in my driveway than have to go through a dealer; even under warranty.
Like most things in life: If you want something done right, then you have to do it yourself. At least Ford gives us the option to take matters into our own hands and do it ourselves. Most manufacturers do not, and for that, I am very grateful. Otherwise, my truck might still be on software from 2021 with no bluecruise, no full-screen phone capability, no cameras in motion, and none of the other cool stuff I have been able to add that my truck wasn't supposed to have thanks to the fact that it is up to date, but I digress.......to each their own.
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