F-150 Lightning Sales Total 3,217 in August 2025

[davehu]

I'm in the Los Angeles area and see other Lightnings pretty regularly. Unlike some of the other electrics (Tesla and Rivian) the Lighting does not stand out as much.

by design and I love it that way)

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[WXman]

Very interesting. You can clearly see that the "fence riders" bought/leased a lot of Lightnings when they heard that the tax credit was going away. Still, EVs are down this year vs. last year and ICE F-Series still outsells EV nearly 30 to 1 (there are myriad reasons for this). In fact, EVs are just about the only product in the Ford portfolio that have shown decline this year. I wonder how Farley feels about that......

 

[Quantum]

It is shown on the exhibit.... Down 9.7%.

And e-Transit down 44%.

 

[Mike G]

Now if they could just come out with a 'Long Ranger' edition of the Lariat with closer to a 400 mile range they'd sell a shed load more of the Lightnings. Or maybe Ford performance can sell us a 'Long Ranger' battery pack.....or something.

 

[Theredshift]

We’ve got a

That’s an excellent point. Rivian is cramped and noisy. The motors whine and spool. Cybertruck has great tech but frunk is useless and front motor roars like a bad wheel bearing. The lighting has meh infotainment and Fischer Price interior. Otherwise, superb rig.

Full Disclosure: I have never owned or even considered buying a ford before this.

Fisher price interior? You must not have a lariat. They are superb

 

[swajames]

Now if they could just come out with a 'Long Ranger' edition of the Lariat with closer to a 400 mile range they'd sell a shed load more of the Lightnings. Or maybe Ford performance can sell us a 'Long Ranger' battery pack.....or something.

the trucks that already offer that aren’t selling as well as the Lightning, most probably because they are no more efficient than the Lightning and achieve the extra range solely through the addition of a much larger and heavier battery. if ford were to go down that path they would be adding capabilities that most don’t need most of the time. Sure, a bit of extra range would be nice but I suspect most customers would rarely benefit. The bigger breakthrough was the opening up of Tesla’s charging network. That alone took away much of the range anxiety and in my own case made the 500 mile drives to and from the Bay Area worry free. In other words I think Ford judged our trucks about right.

 

[Ricks Lightning]

Lots of lightnings in Los Angeles. I get lots of questions from people as I work. My biggest hate is the turning radius. It's the worst turning radius of anything I've ever owned. Not sure if it's a lightning thing or a F-150 thing, but trying to make a u-turn or park in a busy parking lot is much more time consuming. 1 of the reasons i upgraded to the flash from the pro was the additional cameras and sensors, bells and whistles. Wish it had the rear wheel steering like the tesla and hummers. When people ask how I like the lightning, it's always I love the truck, but the turning radius sucks.

I also volunteer at the police dept. the parking lot looks like a tesla dealer. But there is 1 other lightning and always lots of questions from the officers. Possibly sold 1 yesterday to a tesla owner who questioned me like a detective, that's becase he is. Several officers had deposits on the Cyber truck, but nobody followed up on 1. There is 1 new Hummer that belongs to an officer I work closely with.

Since we have less than 30 days to qualify for the EV federal rebate, I would think that it's now or never with sales. My Flash just turned 1 yesterday and looking forward to what will be out there 2 years from now when my lease comes due.

Rick

 

[Newfoundland]

F-150 Lightning sales totaled 3,217 in August 2025, up 21.2% over August of last year.

Interesting that year to date lightning sales were down from 21,000 last year to 19,000 this year.

 

[WXman]

Fisher price interior? You must not have a lariat. They are superb

I've had all the trucks from all the brands and this Flash interior is easily a 4 out of 5. Maybe 4.5 out of 5. I really don't know what that guy is comparing to, but the Lightning interior isn't bad at all.

Now, those exterior mirrors..... I used the "Fisher Price" analogy on those myself the other day.

 

[NW Ontario Ford Lightning]

It is interesting to see the sales figures where they are, in light of the environment that has been created around them, the lack of any ads (at least any I see) and the release of the competing GM Sierra about a year ago.
Instead of looking at Lightning sales 2024 compared to 2025, what do we see in "Total EV truck Sales" across all the models now available ?

 

[MaintGrl]

It would be nice if Ford would actually TRY to market EVs. Might sell some more...

Thank you, I've been sayin this for some time...I see them spending time advertising the MachE but barely a glance at the Lightning....

 

[MaintGrl]

I'm in the Los Angeles area and see other Lightnings pretty regularly. Unlike some of the other electrics (Tesla and Rivian) the Lighting does not stand out as much.

Ya, I notice the front light bar and maybe the tail lights, otherwise it just looks like a new ICE F-150

 

[Altivec]

At this rate wouldn't be surprising if Ford makes the financial decision to drop the Lightning from its lineup. Doesn't seem to sell in the volume to be profitable. I think the only thing that will save it will be Ford keeping it around symbolically to not cede a subset of the full size truck market to competitors.

That would be the beginning of the end of Ford. A big reason sales are down is that there are more options in this truck space. People buying the Silverado and GMC EV's would have went lightning if they did not exist. Shocking of how many are still choosing a lightning over the newer tech GM products. The market is growing, and the lightning, with no love at all from Ford is beating every Lincoln and heavy trucks this month and close to gas mustang and E-series. If they are going to bow out on their #1 selling model's future, then they deserve where they are going to end up.

 

[RickKeen]

Ford has the BEST SELLING EV Pickup right now and of all time. Why would they drop it?

 

[SpaceEVDriver]

Considering the active hostility of many Ford dealers toward EVs, the numbers are surprisingly good.

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