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Ford Motor Company

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The new midsize truck will be interesting. If they keep it at current Maverick/Ranger price levels I'm anxious to see how many they can sell. If sales continue to be miserable on a sub-$40k BEV truck then that'll pretty much be the nail in the coffin for the Ford EV program I would say. Fingers crossed that it does well...

As far as the EREV Lightning replacement goes, I can't wait to see more. THIS is the truck that'll be most interesting. I saw today that Scout is now up to 150,000 reservations for their new entry into the segment and 85% of those are for the EREV version. CLEARLY after all we've seen in the last few years it is obvious people still want gasoline convenience and practicality in their trucks.

C'mon @Ford Motor Company , give us more EREV news!
I have been badgering the team to learn more about the EREV. Once I get info that I can share and not fear for my job, I'll share it with y'all!
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Effonefiddy Lightning

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I'm surprised nobody commented on the fact that they are going to castings like Tesla.
That's good for low weight and safety.
 

WXman

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I'm surprised nobody commented on the fact that they are going to castings like Tesla.
That's good for low weight and safety.
Tesla and safety don't go together in the same sentence. Tesla leads the U.S. in vehicle fatalities.
 

hoovertac

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Ford is so far behind the times. That is the answer, better charging. It is insane to me how far ahead Kia/Hyundai is in charging speed than Ford and others.
Stepping out of the EV truck market is just ceding ground. Can they catch up and will they be trusted to stand behind their product.
 

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TruckOwner1

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All large quantity manufacturers are finally moving to large castings. What's surprising is that it is taking them this long, rather than that they are.
 

djwildstar

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is that a fact? their cars get excellent safety ratings.
Yes -- Tesla vehicles do get excellent safety ratings. However, in late 2024 iSeeCars used data from the US Fatality Analysis Reporting System to compute fatalities per billion vehicle-miles. At that time the most-recent data covered through the end of 2022.

Looking at carmakers, Tesla had the most fatal accidents, 5.6 per billion vehicle-miles. The rest of the top 5 are Kia (5.5), Buick (4.8), Dodge (4.4), and Hyundai (3.9). The overall average for carmakers in the US market is 2.8.

This rate - fatalities per billion vehicle-miles - is an arguably "fair" metric of how dangerous a given vehicle is to actually drive. The report explicitly points out that many of these vehicles have excellent safety ratings, and that the reported fatality rates are likley a combination of vehicle size, driver behavior, and driving conditions. For example, performance sports cars represented by the Chevy Corvette, Mitsubishi Mirage, and Porsche 911 are all in the top-5 most-dangerous models. Small, lightweight, and inexpensive vehicles are represented by the Hyundai Venture (in the #1 most-fatal spot) and Honda CR-V hybrid (#5). The Tesla Model Y hit the #6 slot.

In the case of Tesla, I suspect that it is a combination of multiple factors. Most Tesla vehicles are small, and also perform significantly better than comparable vehicles. Tesla sells very few large vehicles, which will tend to skew their fleet fatality rates higher like it does for Kia and Hyundai. It is also possible that Tesla's driver assistance systems are partially to blame. Finally, the small size of Tesla's fleet (under 2 million) means that a relative few fatal accidents will significantly raise the fleet average.

I'd be interested in seeing what the numbers look like with 2024 and 2025 data in them.
 

davehu

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The new midsize truck will be interesting. If they keep it at current Maverick/Ranger price levels I'm anxious to see how many they can sell. If sales continue to be miserable on a sub-$40k BEV truck then that'll pretty much be the nail in the coffin for the Ford EV program I would say. Fingers crossed that it does well...

As far as the EREV Lightning replacement goes, I can't wait to see more. THIS is the truck that'll be most interesting. I saw today that Scout is now up to 150,000 reservations for their new entry into the segment and 85% of those are for the EREV version. CLEARLY after all we've seen in the last few years it is obvious people still want gasoline convenience and practicality in their trucks.

C'mon @Ford Motor Company , give us more EREV news!
don't get too far out ahead of you skis.... there were 200,000 reservations for the Lightning and. . .
 

PJnc284

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don't get too far out ahead of you skis.... there were 200,000 reservations for the Lightning and. . .
Yup then people see the actual cost. Same happened with the refrigerator. Time will tell whether or not people put their money where their mouth is. $100 is peanuts compared to the actual cost.
 
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Zprime29

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The window sticker said it was a 2025 model, which didn't happen. It also listed about a dozen options added. I'm skeptical that the price is accurate for what will be released. I'm sure the top line will be in that region, but that ain't a starting price. At least I sure hope it ain't. Who could be that dense to think it would sell at all?
 

El Duderino

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The window sticker said it was a 2025 model, which didn't happen. It also listed about a dozen options added. I'm skeptical that the price is accurate for what will be released. I'm sure the top line will be in that region, but that ain't a starting price. At least I sure hope it ain't. Who could be that dense to think it would sell at all?
I agree about the pricing being dense :)

I dug through the Reddit post and the original poster there commented that the staff in the booth at that auto show told him, the sticker they put in the window was what they were given to put up...

That price is DOA in my opinion... it will sell less than the Charger EV did...

But there were some insane lease deals on the Charger EV... Sub $200 leases... Fingers crossed it happens again :)
 
 







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